Blaney Group
Branding, design, web, video and photography projects for Ballymena based manufacturing company.
Challenge
Blaney Group based in Ballymena is manufacturer of innovative industrial machinery. A small company compared with competitors like JCB, they nonetheless produce high quality machinery capable of matching those of their rivals. They approached Grafters in order to get their marketing materials up to a much higher standard to better reflect the quality of their products and to stand out in the market place.
Solutions
New branding and graphic styles were created to create a cohesive feel across all company brands. These styles were applied across a large range of projects including:
- Several new logo designs for new and existing brands
- Several new brand websites
- A system for creating a network of dealer websites
- Promotional films
- A large range of print items including brochures, flyers, posters and exhibition materials.
- Machinery graphics and labels for products
